About Us

About MWS Research: Industrial Market Research, Industry Analysis, B2B Lead Generation, Targeted Strategies & Search Engine Optimization / SEO

Company Philosophy

MWS Research is a full service marketing and research firm with a different approach. Everything we do revolves around using the right information to make better marketing decisions.

Most marketing firms, including many ad agencies and design firms, simply don’t understand the power of marketing information, and they don’t know how to incorporate it into their work. True market research firms do understand the power of this information, but they tend to only work for large corporations on large scale research projects. We provide turnkey, results-oriented, high-level services to small and mid-size companies that do not have a comprehensive marketing department.

MWS Research knows how to quickly dive into and understand complex markets, providing businesses with the type of marketing intelligence they desperately need, but have never been able to attain. We know how to quickly identify the key pieces of information that will allow you to take the guesswork out of your marketing decisions.

Leadership

Ron Smith, President, had more than a dozen years of experience on the agency side as an Art Director, Creative Director and Vice President, and two years as a corporate Marketing Director for a small high-tech industrial manufacturer before founding a founding an industrial marketing and lead generation business in 1999. That company still provides lead generation, search engine optimization, marketing communications and other needed services for small and mid-sized industrial firms. MWS Research is a spin-off of that company that is focused purely on market research, industry analysis, feasibility studies, sales forecasting and more. After graduating from Purdue University, Ron earned his MBA with honors in Marketing from IU (Indiana University) Kelley School of Business.

Ron’s knowledge of marketing, market research, lead generation techniques, and industrial sales approaches for small to mid-size businesses is second to none, and he plays an active role in every project undertaken.

Services Offered

MWS Research offers a full range of industrial market research services from strategic planning and consulting to the full implementation of research plans. This website has several sections dedicated to explaining our services in great detail.